Empowering Digital Competence Globally
Since 2018, we’ve had the privilege of collaborating with ICDL across various regions including Asia, Africa, the Americas, and Europe. Seeking a digital platform that reflected their refreshed identity, ICDL entrusted us to create a new website.View site
When ICDL approached us, they had recently undergone a company rebrand and updated their programs. They wanted a new website to reflect these changes.
ICDL emphasised the importance of the following for their website:
- Easy Browsing: Ensuring intuitive navigation and user-friendly interface to facilitate effortless browsing of the website’s content.
- Convenient Test Centre Location Finder: Implementing a robust location-based search feature that allows users to quickly locate nearby test centres.
- Educational Resources Hub: Creating a centralised repository of educational resources, to support learners in their digital skills development journey.
Aligned with ICDL’s objectives, Cherry Bird undertook the following steps to bring their vision to life:
We began with a bespoke web design, and developed a theme that adhered closely to the brand guidelines provided by ICDL. This involved attention to detail to ensure consistency in visual elements, typography, and colour schemes throughout the website.
To enhance user experience, we implemented a simplified homepage navigation system. This included implementing clear category structures and search functionalities to help users easily find the information they need.
Despite the large amount of information populated on the site, we prioritised optimisation to ensure fast loading speeds and responsiveness across different devices and screen sizes. This involved employing various techniques such as image optimisation, code minification, and server-side caching to enhance performance.
One of the key aspects of the website was the clear differentiation of program types offered by ICDL. To achieve this, we carefully designed distinct visual elements and layouts for each program, making it easy for users to identify and select the program that best suits their needs.
Additionally, we automated the generation of blog content within the theme to streamline the publishing process for ICDL. This automated system allows for efficient content management and ensures that the website remains dynamic and up-to-date with the latest news and updates from ICDL.
For logged-in users, we created a custom resource section that provides access to exclusive educational materials and resources. This included organising resources into easily accessible categories and providing user-friendly tools for filtering and sorting content based on relevance and topic. This personalised experience enhances user engagement and supports learners in their digital skills development journey.
Lastly, we developed a customised SVG map to showcase the locations of ICDL’s test centres. This interactive map allows users to easily visualise and explore test centre locations, providing valuable information such as addresses, contact details, and available services.
Overall, this project was a collaborative effort that involved close communication and coordination with both the branding agency in the UK and ICDL in Dublin. The final website successfully embodies ICDL’s mission and values, offering a user-friendly and visually appealing digital platform that supports their goal of raising standards of digital competence globally.